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Affiliate Classroom Names Rachel Honoway VP of Marketing
COLLEGE PARK, Md., Oct. 31 /PRNewswire-USNewswire/ -- The Affiliate Classroom, a leading publisher of educational tools for the interactive advertising industry, has hired affiliate marketing veteran Rachel Honoway as the company's vice president of marketing. Ms. Honoway has a long history of experience in the affiliate marketing and interactive marketing space dating back to 1997 when she began working as an intern for KowaBunga! Technologies, maker of the MyAffiliateProgram (myAP) affiliate tracking and management platform. Immediately after graduating from Eastern Michigan University with a marketing-focused BBA, she launched her full time career as KowaBunga's Director of Marketing. Throughout the 8 years that followed, she held the positions of VP of sales and marketing and general VP.
Marketing strategy is being created for former-mill-turned-office ...
The company that owns Commonwealth Centre plans to begin aggressively marketing the former-textile-mill-turned-office-building, with help from local and state officials, in mid-December. Renovations to the four-story, 175,000-square-foot complex, which include the installation of a clock tower, should be completed by then, according to George W. Lester II, chief executive officer of The Lester Group, which owns the site. Because of the tower, which also contains elevators and a stairwell, plans are to rename the complex “The Clock Tower at Commonwealth Centre," he said. A marketing plan for Commonwealth Centre, the former Tultex Corp. factory beside Franklin Street and Commonwealth Boulevard, is being developed by a Richmond firm, Lester said. The plan will be shared with state and local economic developers, he said.
BOOMj.COM, Inc. Selects DoubleClick to Effectively Manage Ads
NEW YORK, Nov. 13 /PRNewswire/ -- BOOMj.com, Inc. announced today that it has selected DoubleClick's DART(R) for Publishers (DFP) ad management platform. BOOMj will work with DoubleClick, a premier provider of digital marketing technology and services, to provide an advanced and effective solution for delivering and managing online advertising inventory. BOOMj is a leading multi-platform lifestyle/social network portal serving Baby Boomers and Generation Jones. BOOMj offers adults over the age of 35 social networking, online shopping, travel deals, video programming, headline news and focused content in: health, finance, politics, lifestyle, and entertainment. Members are provided with multiple tools to enhance both their personal and professional life. For more information regarding the company, please visit http://www.boomj.com.
Dillard's posts second straight quarterly loss
Amidst plummeting overall and same-store sales, mall retailer Dillard's reported its second straight quarterly loss. The Little Rock-based department store chain posted an $11.3 million quarterly loss for the 13 weeks ended Nov. 3. One year ago, Dillard's showed a small third quarter profit of $13.6 million. Revenues fell slightly during the quarter to $1.67 billion.The company attributed the "disappointing" third quarter results to declines in sales and gross margin rates during the period. In the past 18 months, Dillard's has reported 16 months of flat or declining same-store sales.Dillard's says its board has authorized a new share repurchase plan under which the company may repurchase up to $200 million of its Class A common stock.Unemployment holds steady Arkansas' unemployment rate remained unchanged in October, holding steady at 5.7 percent.
What Is Term Life Insurance?
Getting married, starting a family, changing jobs, even getting a degree often changes one's priorities. A Term Life Insurance purchase is a cost effective means of protecting those you love. Term life Insurance policies not only allow you to select the coverage amount, but also enable you to choose how long you want to be insured. Term life policies can be purchased at a surprisingly low cost, especially in comparison to permanent forms of insurance. Understanding Term Life Insurance
Life insurance is designed to provide you and your family with protection from financial distress in the unfortunate event of an untimely death. In the event of death to the insured, the face amount of the policy is paid to designated beneficiaries. Depending upon the provisions of the insurance contract, if the insured survives the contract period, the insurance company may terminate the policy or the policyholder may renew coverage for an additional period of time.
The Skico view on the big issues
How does the Aspen Skiing Co. gauge its performance over the last decade? How does it view the coming season? Is its role as an environmental activist in the ski industry worth the criticism that comes with the territory?
David Perry, Skico�s senior vice president-mountain division, provided answers to 10 questions posed by The Aspen Times in an e-mail interview to kick off the coming season. (He couldn�t tell us when this balmy weather will give way to the white stuff.)
Perry is the Skico�s second in command. One of the first actions taken by Skico President and Chief Executive Officer Mike Kaplan last November when he took the helm of the company was to promote Perry as his right-hand man.
Perry is in charge of all ski operations and also oversees marketing, sales, events, ticketing, guest services and public relations.
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